Working Principle of Digital Signage

Digital content can be created easily via digital signage which allow advertisers to combine audio, video, image and interactivity by themselves. Digital contents displayed on the signage is presented in one of the following formats:

 Text - Scrolling text. Either scrolling text, or text dynamically updated via external newsfeed source.

 Images - Scrolling images, usually in the format of digital advertisement posters.

 Video - Usually in the format of commercial TV advertisements.

 Interactive interfaces - Combining with Touch Screen and which allows two-way communications with the users. It helps to engage users and also helps advertisers to gain insight in customer behaviors.

Features of TYALUX Digital Signage

 Based on Android 4.4.2 system, all the android application apk, software automatic restoration supported.
 Real time management and controlling, browser, breakpoint upload download, multi-mode upload supported.
 Updating programs (video, pictures. texts,PPT etc.) through the internet supported.
 Auto power on/off, electronic clock & date supported.
 Split Screen and fixed templated display setting supported.
 Setting IP address, working time and working day supported.
 1080P full HD programs display supported.
 WLAN & LAN long-distance setting play/sleep/reboot etc..function supported.
 Display contents cryptographic protection supported (optional).
 Cable network, wifi, 3G, touch screen, motion senor and inner camera setting supported (optional).

Specification

 Public information - news, weather, traffic and local (location specific) information, such as building directory with map, fire exits and traveler information.
 Internal information - corporate messages, such as health & safety items, news, and so forth.
 Menu information - pricing, photos, ingredients, and other information about the food(s) being offered, including nutritional facts.
 Advertising Displays - usually either related to the location of the sign or using the audience reach of the screens for general advertising.
 Brand building - in-store digital sign to promote the brand and build a brand identity.
 Influencing customer behaviors - directing customers to different areas, increasing the "dwell time" on the store premises, and a wide range of other uses in service of such influence.
 Enhancing customer experience - applications include the reduction of perceived wait time in the waiting areas of restaurants and other retail operations, bank queues, and similar circumstances, as well as demonstrations, such as those of recipes in food stores, among other examples.
 Fashion Store Dressing Room - Helps shoppers to choose dresses inside a fashion store.
 Enhancing the environment - with interactive screens (in the floor, for example, as with "informational footsteps" found in some tourist attractions, museums, and the like) or with other means of "dynamic way-finding